Company case study

The acquisitions and integrations of Discovery Data, Meridian IQ, and FMG, created a leading provider of data on investment advisors and insurance agents.

Investment Structure / Thesis

• Based on a thesis in sales intelligence, Sagemount built proprietary relationships with both management teams and ownership groups, and in 2016 combined Discovery and Meridian IQ while taking a majority equity stake to create the niche market leader
• Merger of the top two players in the space immediately created a clear market leader with recurring revenue, strong cash flow, and steady ACV growth
• Subsequent acquisition of FMG added new data sets, widening the moat and enhancing the product offering
• Drove growth by utilizing account-based marketing and B2B data consumption focused on helping sales teams be more efficient with customer prospects and leads

Value Creation by Sagemount

• Architected initial combination of Discovery Data and Meridian IQ
• Sourced and closed the acquisition of FMG, bolstering market position and ACV growth
• Interviewed and brought in an operational CFO who improved financial reporting and controls
• Built the end market’s first “Datalink” – a real-time API synchronization between the Salesforce CRM and the Company’s sales intelligence database
• Increased enterprise 2.3x in just over two years through a strong acceleration in product and the go to market infrastructure